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Destination Marketing

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Destination Brand Marketing
WE TURN A DESTINATION INTO A “BRANDED DESTINATION”
  • Audit destination’s environment
  • Create a strategic development plan to brand the destination as an ideal place to visit
  • Create the stimuli to increase destination visits
  • Construct effective branding strategies to attract international and local guests
  • Identify the most efficient positioning strategies to create a positive mental image in the mind of potential vacationers
  • Design and implement an integrated marketing and sales strategy which will stipulate visitation to and within the destination
  • Leverage destination’s resources through cooperative marketing programs which create and add value to internal and external stakeholders of the destination
  • Synthesize the appropriate source of travel information that informs and inspires travel to and within the destination
  • Construct the appropriate leadership pattern to ensure that the destination is competitive and sustainable
  • Make the destination a “branded destination”